I went to the Henderson, NV store to purchase a 2000 Grand Prix. It was atleast $2000 overpriced, but I wanted the Daytona trim package.
So, I was willing to overpay for the car as long as I got a decent price for my trade-in. When the "offer" came back $3000 below NADA, Kelley Bluebook, and two other local offers, I smiled politely at the salesperson and stated that I was leaving. She was very nice and asked if I wanted to speak to the estimator. I said it wasn't worth my time considering the policy not to negotiate, as well as the insultingly low offer.
She insisted on having "Mike" comeout of his hole to tell me that his offer was the real and only price for my car. I didn't throw a fit or make a scene. Instead, I left and went next door to another dealer, found a 2002 Grand Prix for $5000 less and received $3,000 more for my trade in. Scarmax is so overpriced, it is borderline criminal what they do to uneducated customers.
Luckily, I have been in the automotive industry for 18 years and I know my cars. I will now make it my mission to educate as many people as possible that Scarmax does not offer any value or savings over traditional dealers. The nice, soft-sell approach is designed to steal cars from unsuspecting consumers. Obviously, Scarmax is successful robbing the public since they're so big and profitable.
So, my comments will only make their executives smile knowing that they're devious plan is working on the uneducated, clueless folks out there. They don't think they need consumers like me who know a little about cars. Because of their arrogance, I will make sure my employees and my customers hear of my experience. I might even consider giving my employees and customers (350,000 strong!) a $500 check for every car they buy from someone other than these scam artists.
I still can't believe that they kept a straight face during the time I was at the store.
God help anyone who thinks Carmax offers a good value. What a disgusting example of free market enterprise.
Product or Service Mentioned: Carmax Trade-in.